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BrandingMarketingMedia
January 17, 2017

What Martech v. Marketing Automation Can Learn from Batman v. Superman

New terms, and new usages for terms, are being thrown around as the technology behind…
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BrandingMarketingSocial Networking
January 10, 2017

Buzzword Infographic: Inbound Marketing

As 9 Rooftops Health kicks off 2017, we’re going to delve into marketing technology (martech)…
9Rooftops Health
ConsumersHealthcare
December 14, 2016

The Doctor Will FaceTime with You Now

Last week we delved deeply into the burgeoning field of telehealth, focusing primarily on telephone…
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ConsumersHealthcare
December 8, 2016

The Registered Nurse Will Listen to You Now

A few weeks ago, I briefly touched on the concept of telehealth as an option…
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ConsumersHealthcare
November 30, 2016

The Nurse Practitioner Will See You Now

As healthcare leaders already understand, the United States is shifting from fee-for-service to fee-for-value reimbursement,…
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ConsumersHealthcare
November 16, 2016

The Registration Kiosk Will Scan You Now

How often have health consumers used a self-service kiosk in other industries to increase efficiencies…
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ConsumersHealthcare
November 9, 2016

What Can I Do When My Infant Is Running a Fever at 2 a.m.?

You hear crying on the baby monitor or from the bassinet across the room. You…
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GeneralHealthcareStorytelling
November 1, 2016

The World Series, Palliative Care, and American History

The Cubs vs. Indians: American History in the Making Update: Wednesday night the Chicago Cubs…
9Rooftops Health
BrandingConsumersHealthcare
October 26, 2016

How One Hospital Repositioned Their Brand Through Consumer Strategies

SHSMD 2016 was rife with phenomenal presentations. But one in particular stood out to me…
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BrandingHealthcare
October 19, 2016

How Every Hospital Team Member Positions Your Brand

Your hospital has a brand to grow, nurture, and protect. In the new consumer-driven era…
9Rooftops Health
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